How to promote your iphone app in the Apple app store

These are my 15 learnings of how to best promote an iphone app:

• Reviews are key. Convince everybody to leave a review!
  
• Release new updates frequently
  
• Use app accelerator tools other mobile ad networks to push your app
  
• Release a lite version for free some weeks after the premium one
  
• Play with the categories and specific new app versions
  
• Send out a press release and contact Mac magazine publisher
  

• Include "now in app store" button on your site
  
• Activate push notifications for special services to bring users back to your app
  

• Read the reviews and criticism carefully and improve the app
  
• You need to try to reach at least 200-500 downloads a day for Top50 or even Top25 and try to stay there by firing off some more marketing! Visibility of Top25 is very high.
  
• Include viral features like "recommend the app via twitter, facebook, email to your friends"...
  
• List the app in various app portals
  
• Include backlinks to the website of your app on apple's itunes pages
  
• Change the text of your app according to user feedback, news, special topics and to communicate: Try different text versions.
  

Please share your learnings by leaving a comment. Thanks

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