Apple shares have been declining for over 6 months now and it seems analysts are losing faith into the new iPhone, especially since the Samsung Galaxy is giving Apple a good fight in the US and some European markets. A German newspaper reports that the Apple supplier Cirrus Logic is also sitting on large amounts of inventory, which insiders consider to be Apple iPhone parts. According to Bild.de Samsung plans to sell 350 million smartphones in 2013 alone. Apple in comparison has only sold 290 million since 2007! In addition the report estimates that 75% of all smartphones already run on the operating system Android by Google.
It seems Apple is not using the same release and development patterns any more that the company used under the leadership of Steve Jobs. Release cycles are getting shorter, less spectacular and Apple recently produced a few massive flops e.g. with its buggy maps app. In addition the new iPhone 5 seems to have a battery and heat issue as it needs a lot of energy to run some of the latest features and apps, which Apple was able to remove in earlier version through updates though...
The trend seems to go to low-price smartphones and telcos like Telstra or Optus are actively promoting cheaper alternives to the iPhone, which sits at the bottom of the list.
I still love my iPhone 4, but Steve... we miss you.
Bjorn Behrendt is a serial entrepreneur with an extensive knowledge about online retail, payments and mobile commerce.